While most business leaders understand the importance of Emotional Intelligence, the term “Workplace Intelligence” is less known. Understanding Workplace Intelligence, however, could mean the difference between creating the type of culture and climate that defines a great place to work versus having an unremarkable organization that is dogged by low morale and high attrition rates.

“That’s why we often refer to Workplace Intelligence as the art of creating a better experience of work that drives tangible business results.”

So, what kind of results can Workplace Intelligence help companies achieve? Murphy lists five outcomes:

  • business and people growth
  • increased creativity and innovation
  • stronger execution of key initiatives
  • optimistic work environments and exceptional online experiences
  • a positive workplace culture, which often leads to a revered status as a preferred employerWorkplace Intelligence helps companies balance organisational growth and employee growth.

Workplace Intelligence emphasizes leading from the human side of business.

Seven critical WQ focus areas

Murphy and Babbitt identify seven critical Workplace Intelligence focus areas. Here, they briefly define three of the focus areas and expound on the remaining four areas.
1 Culture and Workplace Climate

Culture and Workplace Climate

how the work gets done at the company and how it feels to work in a team and at that company
2 Transformational Leadership

Transformational Leadership

leaders who not only understand their influence and impact on people, they inspire peak performance by tapping into their strengths, purpose and values
3 Purpose-driven Performance

Purpose-driven Performance

results driven by resounding clarity, radical candor and employees whose personal purpose is closely aligned with the mission of the company
4 Employee Engagement (Re-imagined)

Employee Engagement (Re-imagined)

provides leaders a more nuanced insight into what it takes to help employees feel and demonstrate full engagement at work
1 Creating an Optimistic Workplace

Creating an Optimistic Workplace

is about creating a positive, energizing work environment. Within this type of working environment, Babbitt says that employees believe their hard work will pay off. They see the possibilities and they are keenly focused on solutions.
2 Social Intelligence

Social Intelligence

is the ability to co-create and maintain an online reputation that authentically represents the brand while reducing some of the risks associated with being vulnerable on social and digital media
3 Community Building

Community Building

is especially important to a company that wants to thrive in the Social Age.